Fly in the Cloud with Office 365 and Praesidium

Microsoft continue to support the launch of the new Office 365, the cloud-based version of the suite specifically oriented to professionals and businesses. 
 
A new initiative and a new occasion for Praesidium to support the brand with an out of store shopper engagement activity, aimed at building brand awareness and generating product demand in the target audience. 
 
During April and May Office 365 has been the focus product of an experiential activity at the Fiumicino and Linate airports. The objective of the activity was to intercept potential business users and present this new software solution, togheter with the most suitablem devices for using Office on the go. 

OUT OF STORE

The ability to guide shoppers, from the out-of-store up to the purchase of a brand or product, is the key to the success and...

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IN STORE
OUT OF STORE
ON LINE